Start Date: 2026
Welcome to my very Personal and Unusual Course on Life and Business Alignment and Branding
This is a call to all artists, jewelers, creators, and inventors who are ready for a very unusual, powerful, and profound experience to refresh, remove creative blocks, realign yourself, gain clarity and bring change into your personal, life and business - using techniques for practical business skills and the power of energies for a profound deep dive into discovering your true potential and creating success.
This is a very powerful 8 week online mentored course to help grow and align artists to be their best selves through the combination of energy work + practical business skills through my many years of research and experience.
Susan Lenart / Founder
What you can expect to gain from this course
An alignment in body, mind and spirit as I mentor you 2 days a week for 8 weeks through personal energy work and business techniques to pull together a complete package that you can use to draw from to create your brand in social media, sales, product descriptions and in life. You will be creating your own personal stories, describing your work through photography and working on new techniques for presentation to make your brand strong. My Pathfinding course includes a good amount of yoga and energy work because in this preliminary course you must do the light work of undoing your old ways and restructuring yourself for who you truly are.
By the end of Pathfinding, you will have a clear and polished creative direction, compelling stories, and visuals that align perfectly with your work. You’ll also gain confidence in your social media presence and marketing strategies, along with a powerful, optimized Instagram page that showcases your unique vision.
Course Description
Infuse your brand with the essence of your true self through practical strategies, soulful practices, and storytelling alchemy. Discover the transformative power of aligning your inner truth with your outer brand, and emerge with a visually stunning and deeply resonant brand that reflects your soul's purpose.
“Ever wondered how you create a powerful brand? I'd like to reveal a few secrets. From the depths of soulful self-discovery to the heights of heart-centered branding, join me on a transformative journey in Pathfinding."
Get 1 Month of Unfolding Free when you Join
Unfolding is a support system and a powerful community of like-minded people that helps keep you moving forward in a profound way. Unfolding includes This encompassing system offers business and studio advice drawn from personal experience, along with energy practices tailored to keep artists aligned and creative. Techniques include powerful breath work, intentional yoga, kriyas, and movement to foster personal growth and authenticity. Live meetings are held monthly for ongoing practice and inspiration.
Who Am I?
I am an artist, a businesswoman, a jeweler, an energy worker and an educator who has created successful products for the arts and craft field. I have built profound bodies of work +lines of jewelry in many markets from museum exhibits to multimillion dollar commercial endeavors.
I have spanned many markets bringing in the concept of hope, light and personal work of individual Talisman and charms to create + manifest beauty and love in the world. I have created powerful one-of-a-kind talismans as well as bodies of work for commercial companies such as banana republic, Ann Taylor, Peruvian connection and Michaels craft store as well as interactive museums exhibits such as Renwick, Smithsonian, and Chicago art institute. I have also built pieces for Coachella and Hollywood performance artists, Milan, and New York runway in fashion.
How It Works
While Zoom meetings are recommended for real-time engagement, rest assured that all sessions will be recorded for your convenience.
Review Course Readings
Course readings will guide you through practical insights to deepen your understanding of branding through self-expression and divine alignment.
1st Weekly Zoom Meeting
Join us for an insightful hour long introduction to the week's course, setting the stage for your journey into the heart of branding
Work On Projects
Engage in hands-on projects designed to apply course concepts and unleash your creative potential, empowering you to craft a brand that resonates authentically with your essence.
2nd Weekly Zoom Meeting
Join us for our one- hour check-in and review meeting to reflect on your progress, address any questions, and ensure alignment with your brand journey.
COURSE BREAKDOWN
All meetings will take place at 3 PM EST
Week 1: Foundations of Authentic Alignment
+ Define your values, passions, and strengths.
+ Identify your “5 Branded Words” that will guide your brand.
Meeting Dates: TBD
Week 2: Crafting Your Brand Story
+ Develop a cohesive brand narrative that connects with your audience.
+ Learn storytelling techniques for marketing and social media.
Meeting Dates: TBD
Week 3: Building a Visual Identity
+ Create a mood board to shape your brand’s look and feel.
+ Learn photography, colors, and styling for a strong brand presence.
Meeting Dates: TBD
Week 4: Amplifying Your Brand Voice
+ Define your brand’s tone, language, and messaging.
+ Learn to write social media captions, website copy, and marketing content.
Meeting Dates: TBD
Week 5: Manifesting Growth Through Social Media
+ Choose the right social media platforms for your brand.
+ Develop a content plan and growth strategy.
Meeting Dates: TBD
Week 6: Integrating Vision & Action
+ Learn how to balance creativity with structure.
+ Develop a weekly action plan to stay productive.
Meeting Dates: TBD
Week 7: Presenting Your Brand to the World
+ Finalize your mission statement and brand guide.
+ Practice presenting your brand to an audience.
Meeting Dates: TBD
Week 8: Maintaining Alignment & Momentum
+ Create a long-term action plan to sustain growth.
+ Develop habits for ongoing alignment and success.
Meeting Dates: TBD
Find Your 5 Words
"Building a personal body of work or a business is
80% invisible behind the scenes and 20% action."
Learn new powerful information on yourself with a dive into personality questions and prompts to build your power words - 5 brand words - giving yourself empty space to create + lean into. Write your 5 branded words on the wall in your studio so they are always visible. Ensure that all that you say, do, and build fits within your branded words. This way, your brand will become strong.
What Our Customers Are Saying
Frequently asked questions
Have questions? We’re here to help
This course is ideal for aspiring entrepreneurs, creatives, small business owners, coaches, healers, and anyone seeking to build an authentic and aligned brand. Whether you're just starting out or looking to revitalize your existing brand, this course offers valuable insights and tools for success.
The course curriculum covers a wide range of topics, including self-discovery exercises, brand storytelling, visual branding, social media strategies, meditation practices, and more. Each week focuses on a different aspect of aligning personal values with brand identity.
No prior experience is necessary to enroll in the "Branding Alignment" course. Whether you're a seasoned entrepreneur or just starting on your branding journey, this course is designed to meet you where you are and guide you towards alignment and authenticity.
Participants will have access to a private online community where they can connect with fellow participants, ask questions, and receive support and guidance from Susan Lenart and the course facilitators. Additionally, live Q&A sessions will be held periodically to address any questions or concerns.
While the course is primarily self-paced, participants will have opportunities to engage with Susan Lenart and the course facilitators during live Q&A sessions and through the online community. Additionally, participants can benefit from the collective wisdom and support of their peers as they navigate their branding journey together.